State of Green
Denmark’s green transition
Like many countries, Denmark was once entirely dependent on imported fossil fuels. But today, many consider Denmark a global green frontrunner. Denmark’s transition is a story of moving from black to green by means of strong partnerships, agreements, research and development. We helped State of Green to explain this transition towards sustainable power and the aim of being climate neutral by 2050.
State of Green is a non-profit, public-private partnership between the Danish government and the country’s three leading business associations working to drive the global transition to a sustainable, low-carbon, resource-efficient society.
Simple concept, advanced craftsmanship
A remarkable story requires remarkable storytelling. State of Green was quite specific and ambitious about what they wanted. So we came up with a simple framework for the visual storytelling concept: panning through highlighted decades on a detailed 3D mapview. This also included smooth zooming in and out on specific events.