Movement follows story

Explainer videos can often present an overwhelming visual experience, with a range of different elements fighting for the viewer’s attention. To combat this, focus only on movement that aligns with the story being told. Take the time to determine which movements are vital for advancing the narrative and effectively conveying the message. Next, identify any redundant movements that don't contribute significantly and consider eliminating or simplifying them. By aligning movement with the story, you can create a more focused and impactful animation.