Not too abstract; not too realistic

Not too abstract; not too realistic

Design

December 3, 2024

Illustrations and visuals for explainer videos can often be too complex to convey a message concisely. On the other hand, they can also be too simple and abstract to understand. Cristoph Niemann introduced The Abstract-O-Meter scale to demonstrate the perfect balance of realism that illustrations need to contain in order to be effectively understood.