Visual content has no fixed reading order

Visual content has no fixed reading order

Structure

October 11, 2018

When you interact with text, you mainly read it in the same order from upper left to down right. With visual content, there’s no predetermined order – you simply go wherever your eyes take you, and you spend more time on some parts than on others.
Design a flow that helps your audience navigate efficiently. The end goal isn’t to force chronology, but to support the reading experience in a meaningful way.

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